Educational resources supplier Findel announces new charity collaboration with Stoke City Football Club

Educational resources supplier Findel announces new charity collaboration with Stoke City Football Club

Read time: 3 min • Published: June 30, 2026

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Findel and its specialist sports brand, Davies Sports, have partnered with Stoke City Foundation to support physical activity, education, and wellbeing initiatives. Davies Sports will supply high-quality equipment to 24 schools and community programs across Staffordshire, while Findel provides critical classroom, science, and SEND resources.

Educational resources supplier Findel has announced a new collaboration with the official charity of Stoke City FC.

Stoke City Foundation delivers programmes that use the power of sport to improve education, health, wellbeing and life opportunities across Stoke-on-Trent and Staffordshire.

Supporting School and Community Initiatives

As part of the collaboration, Findel will support key initiatives including the Foundation’s work with 24 schools, University of Staffordshire, numerous grassroots community groups and unfunded projects.

This also includes its Premier league Primary Stars programme, which engages children aged 5–11 through sport, physical activity, workshops and learning-based activities.

The collaboration is being led by Findel’s sports and PE resources supplier Davies Sports, which will provide high-quality sports equipment to enhance the Foundation’s school programmes and community initiatives, helping more people get active in the local community and beyond.

Stoke City Foundation will also be supported with classroom, science, teaching and SEND resources from Findel’s wider family of brands to help its expanding programme of school and community initiatives.

“Having met with both Mike and Jon, we decided it was a no-brainer to join forces with Findel, a company that shares our commitment to creating opportunities for people to lead more active, healthier lives. Findel has been brilliant in supporting us so far and we’re looking forward to working together and seeing the positive impact we can make across Stoke-on-Trent and beyond.”
Ben Guildford, operations manager at Stoke City Foundation

The Foundation’s Mission and Strategy

Stoke City Foundation’s mission - Active Communities. Healthy Lives. United by Football. - underpins programmes that support physical activity, education, personal development and social inclusion.

“We are extremely proud to be working with Stoke City Foundation. Their commitment to improving opportunities for young people through sport aligns perfectly with the values of Davies Sports and Findel. By providing the tools and support they need, we hope to support the incredible work the Foundation delivers every day. This will help create even more positive experiences for pupils, families and communities across Stoke-on-Trent and Staffordshire.”
Chris Mahady, CEO of Findel

Findel’s Educational Supply Heritage

Findel’s origins as an educational resources supplier can be traced back to 1817. Today, its brands and websites offer more than 32,000 products to educators and parents based in the UK and overseas, with the business exporting to 130 countries.

Headquartered in Hyde, Greater Manchester, Findel also has a distribution centre and offices in Nottingham and employs around 300 people.

Author

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Gareth Pashley

Sports Content Writer & Marketing Specialist

Grassroots football coach and keen sports enthusiast, passionate about developing players, building confidence, and fostering a love for the game at every level.